“East Point“ - Tbilisi

https://vimeo.com/84393788

EastPoint Shopping & Entertainment, a 65,000 sqm shopping center in Tbilisi, Georgia. 

This will be Georgia’s first open-concept retail and entertainment destination - a unique offering in a market with a growing demand for international quality shopping. 
The development is located on the motorway connecting the city center with Tbilisi international airport on the eastern edge of Tbilisi known as the “Kakheti Highway”. The area benefits from good transportation link and growing residential demand. The East Point site in particular enjoys 300 meter highway frontage and, with approximately 70,000 passengers passing daily, it offers excellent visibility for commercial brands. EastPoint is 10 minutes’ drive from Freedom square; ( Tbilisi Center) 

Total catchment area of the project includes: 
1.5 million Tbilisi resident; 
Primary catchment is over 350 000 local population ( Samgori-Isani District) ; 
also strategic location of the project covers City Rustavi ( 15 minutes’ drive) population – 140 000 people; 
and is on the main highway leading to Kakheti Region with population 410 000 people; 
1 hour drive to Armenia or to Azerbaijan; 

Phase I of the development will encompass some 65,000 sqm of built area accommodating a hypermarket, a first DIY store in the city , first electronics superstore and a 27,000 sqm outdoor fashion mall, as well as over 2000 comfortable parking places. The fashion mall will feature a range of elite fashion boutiques, a comprehensive selection of high street brands, as well as restaurants and cafes. Uniquely for Georgia, EastPoint will provide a comprehensive leisure offering for the whole family with multiplex cinema, bowling alley, children’s education and entertainment center, and food outlets. All shops will have the front doors on the ground floor;